First-party proving ground
Products are developed against real B2C workflows, player behavior and operator economics before they are packaged for external clients.
147 / iGaming technology
Platform·Sportsbook·CRM·Affiliate
One data layer.
Every operator decision.
A modular iGaming stack built around a unified Player360 — from CRM and Affiliate to Risk, Personalization, Sportsbook and the complete platform.
01Unified player data
02Products tested in production
03Modular B2B deployment
DATA COREPlayer360Every player signal, one model.
CRMAffiliateBonus
RiskBIPersonalizationSportsbook
First products to market
CRM + AffiliateExternal deployments start with the two modules closest to revenue: retention and acquisition.Product line
From player data to the full operator stack.
Every module can stand on its own. Together they share the same player context, economics and operational data.
01
Production
Full operator stack
iGaming Platform
The complete operating platform behind an iGaming brand.
02
Production
Owned betting stack
Sportsbook
A configurable sportsbook for prematch and live betting.
03
Core
Unified data layer
Player360
One player model across behavior, money, product usage and communication.
04
External rollout
Retention & decisioning
CRM
Dynamic segments, journeys and next-best-action built on Player360.
05
External rollout
Acquisition infrastructure
Affiliate
Partner management, attribution, commissions and traffic-quality analytics.
06
Production
Incentive infrastructure
Bonus Engine
Programmable bonuses across casino and sportsbook.
07
Production
Risk & abuse intelligence
Anti-Fraud
Behavioral, payment and bonus-abuse signals in one risk layer.
08
Production
Operator intelligence
BI
One analytical layer for acquisition, retention, revenue and product.
09
Production
Player experience
Personalization
Personalized games, sports and content driven by real behavior.
How it fits together
Built around one player, not nine disconnected systems.
Player360 captures behavior and transactions once. CRM, Affiliate, Bonus, Risk, BI and Personalization consume the same context instead of rebuilding their own version of the player.
SignalsBehaviorTransactionsProduct usageCommunication
→
Unified layerPlayer360Identity · State · Timeline · Features
→
ProductsCRM / AffiliateRisk / BIPersonalizationSportsbook / Platform
Why 147
Built by operating the same stack.
One architecture
CRM, acquisition, bonus, risk and product intelligence are designed to share the same data layer instead of being bolted together later.
Land and expand
Start with a single module — CRM, Affiliate or Player360 — and expand into a broader operator stack without rebuilding the integration from zero.
Product direction
A complete technology layer for iGaming operators.
We are not building a collection of unrelated SaaS tools. The long-term product is a connected operator stack: data, acquisition, retention, incentives, risk, analytics, personalization, sportsbook and the full platform.
Contact
Talk to 147.tech
For product, partnership and commercial inquiries: